What is a Public Cloud? (Detailed Guide) | All you need to know

14. April 2023

A public cloud is a 3rd-party IT management software program that hosts various on-demand offerings and physical infrastructure through the internet. There are three categories of it – 

  • SaaS (Software-as-a-service) 
  • IaaS (Infrastructure-as-a-service) 
  • PaaS (Platform-as-a-service) 

Each of these models work quite differently than one another. However, they can be used by a company in order to access different resources or technologies without hosting them through a corporate-owned data structure.  

Note: A public cloud will essentially offer an opportunity to rent equipment, storage, as well as software virtually. Whilst organizations can host private clouds in their own server, almost anyone can purchase these services and share their use securely. 

 

How Does Public Clouds Work? 

The way this type of cloud computing works is pretty simple.  

For example, if you are looking for some additional storage capacity or resources, it might be best for you to opt for a public cloud. They’ll charge you by time or byte while providing you with their services. This, in turn, can help you save a lot of money, as you are only paying for the service or component you need. The services can be customized as per your requirements. 

Essentially, the provider of the public cloud will become the resource manager of their clients. The processing capabilities, infrastructure, applications, and storage – everything will be taken care of by the same person. All of these technologies or resources are generally pulled into an information-accumulation lake, which is managed and maintained by the vendor. 

Now, if one of their clientele needs it, the same is transmitted through the internet. And you’re charged by the provider, depending on whatever you are using. 

 

Why Should You Use a Public Cloud? 

Cloud adoption has been on the rise since the beginning of the previous decade. According to a report, almost 91% of businesses in the world are currently using at least one public cloud.  

The adoption rate is expected to grow even more, considering how quickly and efficiently the web is becoming an integral part of the business. But, why are so many people using it? 

Let’s find out more about it.  

 

1: Low Upfront Expenses 

Creating a full-fledged IT structure will require a massive investment. And if you are thinking about outsourcing everything, it can be even trickier to cramp everything in your budget. 

However as a user of the public cloud, you can easily avoid any kind of outsourceable upfront cost. Plus, you will only be paying for the services you are using on a monthly basis. 

In addition, there is no need to pay any additional money on the maintenance, as the vendor of the service will take care of it. So, offering them the monthly commission will be enough. 

 

2: Excellent Accessibility 

With cloud services, you can comfortably access your data, software, or usable platform from anywhere you want. So, it will be an excellent choice for someone working remotely. 

Besides, in most cases, a public cloud might also be used from a mobile phone, depending on the option you have chosen. So, you can send or receive data and manage it on the go. 

As the platform can be accessed from anywhere, you can also collaborate with your team with urgency and without any complacency. And everything will get updated in real time. So, there is no need to worry about losing a certain piece of data or anything as such. 

 

3: Admirable Scalability 

Public clouds are highly scalable. They’re flexible and, therefore, can be used in any way you want them to. If needed, various new features and systems can be added there as well. 

Comparing that to an IT infrastructure, you will always need to add something whenever you are making an upgrade. This, in turn, will affect your budget and put a halt to your operations. 

On the other hand, public clouds can easily keep up with whatever need your business has. In addition, it can also be used if you are thinking about scaling back without spending any cash. 

Moreover, with it, you can scale the processing power, networking, and data storage capacity of your systems easily. There’s no need to worry about disruptions at all. 

 

4: Reliability 

Public clouds are highly reliable, especially when we are comparing it to an in-house structure or an on-premise system. And there are two reasons behind it, including – 

  • In this case, the provider is going to access and maintain a specific network of servers on their own. So, the risk of total failure tends to be somewhat rare. Even if one server is malfunctioning, you can use another one to pick up the slack instantly. 
  • Furthermore, a public cloud can back whatever data you have entered or implemented in it. Therefore, even if your business ins undergoing a technological failure, you will not have to deal with any security threat at all. The data can be restored easily too. 

 

Are There Any Risks Associated with It? 

No matter how you look at it, public cloud seems to be quite efficient in almost every accord. But, there are still some shortcomings associated with it that might haunt you later on. 

Here’s what you need to know about them. 

  • Unlike a private cloud ecosystem, a public cloud is entirely based on a shared system or environment. So, the risk of a data breach tends to be quite high in this regard. So if you want to take care of this issue internally, investing in workload protection might be beneficial for you and your organization. 
  • With public clouds the vendor can make any change they want without thinking twice. Hence, you might lose an integral feature in the process, which, in turn, can diminish a functionality and make you less productive. If you want to take care of this situation, it might be better to use a hybrid cloud for your purpose. 

The Bottom Line 

Like any other cloud computing option, public cloud, too, comes with its own issues. But they are quite manageable on their part. So, make sure to take a few precautions and start using it. 

Frequently Asked Questions

1. Is public cloud data truly secure compared to on-premise servers?
Leading public cloud providers invest heavily in infrastructure security, certifications (such as ISO, SOC, and industry-specific compliance standards), and encryption capabilities. In practice, many breaches stem from configuration errors, identity mismanagement, or application vulnerabilities rather than weaknesses in the cloud platform itself.

2. What is the “Shared Responsibility Model”?
This is a critical concept for any cloud user. The provider is responsible for the security of the cloud (including the physical data centres, hardware, and the virtualisation layer). The customer is responsible for cloud security (their data, identity management, and application code). Understanding this boundary is essential for avoiding data breaches.

3. How do I avoid “Vendor Lock-in”?
Vendor lock-in can be reduced by designing architectures that favour portability, such as using containerised workloads, standardised interfaces, and loosely coupled services. However, most organisations still balance portability with the benefits of provider-specific capabilities.

4. What are “Cloud Egress Fees”?
While public clouds are often “pay-as-you-go,” many users are surprised by Egress Fees—the cost of moving data out of the cloud to another provider or back to an on-premise server. While uploading data (Ingress) is usually free, moving terabytes of data out can become a significant hidden expense.

5. Public Cloud vs. Private Cloud: Which is right for me?
Public cloud is often preferred for scalability, rapid deployment, and reduced infrastructure management. Private cloud may be considered when organisations require greater control, predictable workloads, or specific regulatory constraints. The decision typically depends on operating model, compliance requirements, and cost predictability rather than a single technical factor.

6. How does the Public Cloud support Artificial Intelligence (AI)?
Public cloud platforms support AI workloads by offering scalable compute resources, specialised hardware options, and managed AI services. These capabilities allow organisations to experiment with analytics, machine learning, and generative AI without investing in dedicated infrastructure upfront.

Picture of Asilah Halim
Asilah Halim

Asilah support marketing initiatives across Asia Pacific at cbs Corporate Business Solutions, developing campaigns and programs that connect with diverse audiences across the region. With extensive experience in regional marketing strategy and engagement, she focuses on delivering clear, impactful initiatives that support business growth and strengthen brand presence.

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